Kids Insights

News

“NEW KIDS ON THE BLOCK” REPORT PUBLISHED FOLLOWING BPI & ERA INSIGHT SESSION WITH MUSIC ALLY AND KIDS INSIGHTS

Following on from the recent BPI and ERA Insight Session held in association with Music Ally and Kids Insights, which focused on the role of young people in music consumption, we are pleased to share the accompanying report, which can be accessed here. The report looks at the role of technology and online platforms, and …

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THE INSIGHTS PEOPLE APPOINT STEFAN LAMPINEN AS CHAIRMAN

The Insights People, the global leader in kids, parents and family market intelligence, has announced the appointment of entertainment executive Stefan Lampinen as Chairman.Stefan’s career includes senior executive roles at Electronic Arts, NOKIA. Microsoft and Warner Bros – as well as being a member of Minecraft’s advisory board and the co-founder and chairman of the …

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THE INSIGHTS PEOPLE CONTINUES GLOBAL EXPANSION INTO AUSTRALIA AND CANADA

Kids Insights, part of The Insights People, the global leader in kids’ market intelligence, today announced that it is continuing to expand globally to meet the growing international demand for its market intelligence solutions. Now adding Canada and Australia, which become the 10th and 11th operational markets, following on from Brazil and Mexico which were …

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THE INSIGHTS PEOPLE HIRES TEN, EXPANDS INTO NEW MARKETS AND CONTINUES GLOBAL FOOTPRINT

The Insights People, the global leader in kids, parents, and family market intelligence, is delighted to announce new appointments and additions to support the company’s global expansion. With its recent launch into South America with Brazil and Mexico last quarter, the company now survey more than 3,000 children every week, across 4 continents and 9 …

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ANIMAL CROSSING TAKES OFF DURING LOCKDOWN, WITH KIDS AND BRANDS FLOCKING TO IT

KEY FINDINGS: Gaming as a popular hobby, growing into new age groups and countries with 8.8 million kids gaming in the UK alone. Girl gamers on the rise with average playtime up to 7 hours per week including weekends. Almost 4 million girl gamers in the UK in 2020.  1 in 5 Animal Crossing players …

ANIMAL CROSSING TAKES OFF DURING LOCKDOWN, WITH KIDS AND BRANDS FLOCKING TO IT Read More »

KIDS INSIGHTS IN PARTNERSHIP WITH BPI PRESENT INSIGHT SESSION WEBINAR

Latest Insight Session webinar “New Kids on the Block: Insight into a New Generation” confirmed for 23rd July 2020.   The next Insight Session will see  British Phonographic Industry  (BPI) partnering with Kids Insights, ERA  and Music Ally. New Kids on the Block: Insight into a New Generation will take place as a free webinar …

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THE INSIGHTS PEOPLE INNOVATION PROVIDES CLIENTS WITH COMPETITIVE ADVANTAGE & A GLIMPSE INTO THE FUTURE

The Insights People, the global leader in kids’, parents and family market intelligence, announced major feature upgrades for their award-winning data portal and the company celebrates successful start to 2020 as demand and usage of platforms soars to record levels. The portal is updating with more than 3,000,000 data points every week by surveying more …

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GLOBAL VIDEO GAMES INDUSTRY 2020: THE NEXT DECADE OF GAMING HAS ARRIVED

Kids Insights, the global leader in kids market intelligence, issued the 2nd in the series – Kids Insights Global Video Games report 2020. The study reveals a comprehensive overview of key challenges, opportunities and trends which they are seeing from the results of surveying more than 105,000 children a year across the UK, US, France, …

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THE INSIGHTS PEOPLE APPOINTS STEFAN LAMPINEN AND NIKKI SAMUELS AS NEW MEMBERS OF THE ADVISORY BOARD

The Insights People, the global leader in kids, parents and family market intelligence, have named Stefan Lampinen and Nikki Samuels as the next two members of its new Advisory Board, with others to be announced over the course of the next few weeks. Stefan is one of the leading authorities in the games industry, having held …

THE INSIGHTS PEOPLE APPOINTS STEFAN LAMPINEN AND NIKKI SAMUELS AS NEW MEMBERS OF THE ADVISORY BOARD Read More »

THE INSIGHTS PEOPLE APPOINT FIRST TWO MEMBERS ON ADVISORY BOARD

The Insights People, the global leader in kids, parents and family market intelligence has announced that it is establishing an Advisory Board to provide direction and guidance with the company’s international growth, which has seen them recently launch Kids Insights in Brazil and Mexico with plans of more international markets. The Insights People have named …

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