Kids Insights

News

THE INSIGHTS PEOPLE CONTINUES ITS EXPANSION

The Insights People, the global leader in kids, parents and family market intelligence, is delighted to welcome 8 new starters to its rapidly growing business. Ricky Myers who joins from Argentina-based kids media agency KidsCorp as Business Development Director for Latam. Georgie Martin joins from the BBC as Research Manager, Rachel Gleave joins from Manchester-based …

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THE INSIGHTS PEOPLE LAUNCH KIDS INSIGHTS MEDIA MIX COMPASS

The Insights People the global leader in kids and parents market intelligence have today launched their Media Mix Compass a revolutionary media planning tool to assist brands and agencies in their planning, monitoring and evaluate their media campaigns across the 13 countries which they operate in. The new tool is based on data collected by …

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YOUR INDUSTRY NEEDS YOU!

The Insights People the global leader in kids, parents and family research are delighted to announce the launch of its annual Industry Survey. The survey investigates industry professionals’ confidence levels, as well as their thoughts and opinions on the biggest challenges and opportunities within the industry. The unprecedented events in 2020 have, in many ways, …

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GLOBAL HEALTH & BEAUTY REPORT 2020: NEW SHOPPING EXPERIENCES, NEW INFLUENCERS & NEW VEGAN POPULARITY

The Insights People, the global leader in kids, tweens and teens market intelligence, has issued its Kids Insights Global Health & Beauty Report. The report reveals a comprehensive overview of key challenges,  opportunities and trends that they are seeing from the results of surveying more than 5,000 children every week, across five continents and 13 …

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THE INSIGHTS PEOPLE EXPANSION LEADS TO OFFICE MOVE

With a further four team members joining, the company grows to 48 full team members and moves to new 2,000 sq ft office on Portland Street Claire Garner joins to lead the bespoke research team and lead the company’s media effectiveness analysis service. Claire has extensive research, insight and media experience having worked at MediaCom …

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THE INSIGHTS PEOPLE STRENGTHENS ITS COMMERCIAL TEAM WITH TWO NEW HIRES

The Insights People have enjoyed rapid growth in 2020, launching operations in Australia, Brazil, Canada, China, Mexico and Russia in the last 12 months, and now surveying more than 5,000 children every week across 13 countries. Richard Roycroft  joins as Commercial Director after nine years at Reach plc, and has previously held the coveted Chair …

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THE INSIGHTS PEOPLE ADDS RUSSIA AND CHINA TO THE KIDS INSIGHTS PORTFOLIO

Kids Insights, part of The Insights People, is the global leader in kids market intelligence, which specialises in research and insights on kids aged 3-18 and their ecosystems. Today, it is thrilled to announce the expansion into two new countries, Russia and China. The creation of Kids Insights Russia and Kids Insights China follows the …

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