Kids Insights

News

THE INSIGHTS PEOPLE NAMED GLOBAL MARKET RESEARCH COMPANY OF THE YEAR BY INTERNATIONAL TRADE COUNCIL

The Insights People, the global leader in kids’ market intelligence, is honoured to announce that it has been named “Global Market Research of the Year” by the International Trade Council during their International Go Global Awards ceremony on 23rd October 2019 in Chicago. The Insights People is the most comprehensive and dynamic market intelligence resource …

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MIPJUNIOR CONFERENCE – KEYNOTES

MIPJunior gathered more than 1,500+ the most influential buyers, commissioners, producers, development executives and distributors from the global Kids TV industry. This year’s big theme of conference, “THE NEW POWER PLAYERS” reflects the seismic changes in global distribution models, their impact on content production and licensing, and the global response to the direct-to-consumer challenge. Nick …

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BRAND LICENSING EUROPE – KEYNOTES

Kids Insights team attended Brand Licensing Europe 2019. Brand Licensing Europe is the only pan-European event dedicated to licensing and brand extension, bringing together 280+ leading brand owners with 7,500+ retailers, licensees and manufacturers for three days of deal-making, networking and trend spotting. BLE is a must-attend event for anyone looking to discover and secure …

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THE BOOKSELLER CHILDREN’S CONFERENCE – KEYNOTES

The Bookseller’s conferences set the standard for helping the book trade work through what is working – and what isn’t – in today’s complex publishing market. The Children’s Conference, in September, is a key annual date for those in the vibrant children’s publishing sector, covering both physical books and the new opportunities for exploiting intellectual …

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KIDS INSIGHTS LAUNCHES IN INDIA IN PARTNERSHIP WITH TOTALLYAWESOME

Kids Insights, a global leader in kids’ market intelligence, announced the official launch of its first Asia-Pacific presence with Kids Insights India in partnership with TotallyAwesome. Kids Insights India will be surveying 410 kids a week in India, resulting in a total of 21,000 children being surveyed each year, providing organisations with access to real-time …

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YULETIDE OF £1BN CHRISTMAS CASH AS NATION’S KIDS EXPECT £82 EACH

New survey reveals size of the festive cash-for-presents market The Christmas tradition of kids unwrapping that special Yuletide present under the Christmas tree looks to be dying out, a new survey shows. Children are expecting close to £1bn worth of cash as teens, tweens and even under 12s become more financially independent. The survey shows …

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‘PLATEAUING’ YOUTUBE INCREASINGLY SHUNNED BY UK KIDS FOR MORE INTERACTIVE ONLINE EXPERIENCES, SAYS KIDS INSIGHTS

New annual Future Forecast predicts You Tube decline in face of rising TikTok, more girl gamers and increasing ‘over the top’ delivery of branded content Market research firm Kids Insights, who conduct the UK’s most comprehensive, reliable and regular surveys into the attitudes and preferences of children and tweens, have published their latest trend predictions for the next …

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RETAIL NEWS: NEW LOOK, TOPSHOP AND H&M FALLING OUT OF FAVOUR WITH TEENAGE GIRLS AS PRIMARK DOMINATES

Latest Kids Insights high street intelligence reveals the most popular stores and restaurants among the UK’s children, tweens and teenagers Market research firm Kids Insights, who conduct the UK’s most comprehensive, reliable and regular surveys into the attitudes and preferences of children, tweens and teenagers, have published their latest research into under-18s’ attitudes towards the …

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THE INSIGHTS PEOPLE EXPANDS INTO EUROPE BOOSTED BY NEW CLIENT WINS ON BOTH SIDES OF THE ATLANTIC

Liverpool FC and Warner Bros. in UK & Kraft and Crayola in US join growing army of brands signing up for real-time data The Insights People, the award-winning research company behind Kids Insights and Parents Insights, have expanded into Europe boosted by a raft of new client wins in the US and the UK. In …

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